International Women's Day 2024

Unleashing the Power of Women in Leadership: A Tribute to International Women's Day 2024

Discover how women are taking the reins in the corporate world and celebrate the achievements of marketing heroines!

In the spirit of International Women's Day 2024, let's shine a spotlight on the remarkable progress made by women in various fields. The Australian Capital Territory Public Service (ACTPS) has seen a significant milestone with women now making up 56 per cent of the Senior Executive Service. This shift marks a remarkable stride towards gender equality and empowerment in leadership roles. As we celebrate these accomplishments, it's crucial to acknowledge the positive impact of a record low gender pay gap, reflecting a more equitable and inclusive work environment.

ADMA, the Association for Data-Driven Marketing and Advertising, is calling for nominations of marketing heroines who have made outstanding contributions to the industry. These unsung champions will have their achievements and stories shared across ADMA's extensive social network and in newsletters reaching over 80,000 marketers. This initiative not only recognizes the talents of these women but also inspires others to strive for excellence and break barriers in the marketing landscape.

On this International Women's Day, let's celebrate the trailblazers who are reshaping the narrative of leadership and success. The increasing representation of women in key positions is paving the way for a more diverse and inclusive future. By nominating and honoring marketing heroines, we amplify their voices and inspire a new generation of leaders.

Did you know? The rise of women in the ACTPS Senior Executive Service showcases a positive trend towards gender parity in government leadership. Additionally, the recognition of marketing heroines by ADMA highlights the importance of acknowledging and promoting women's achievements in male-dominated industries.