Gentleminions

The release of Minions: The Rise of Gru in cinemas has seen a new trend rise on TikTok, but what exactly is it about and why is it being banned?

According to The Independent, the manager of Vue Cinema in Worcester said: "The trend cost me £1,300 yesterday. "It was a group of about eight kids. You can unsubscribe at any time.

A new trend on TikTok and Twitter took shape over the past week, with groups of young moviegoers dressing in formal attire to attend “Minions: The Rise of Gru” ...

Many of these Gentleminions are genuinely excited to see “The Rise of Gru.” Consider that a person who was seven years old when the first “Despicable Me” hit theaters in 2010 is now around the age of 19. “That’s what adds to the meme,” Obie explains. A new trend on TikTok and Twitter took shape over the past week, with groups of young moviegoers dressing in formal attire to attend “Minions: The Rise of Gru” in style. “I don’t usually go to see a kids’ movie… And, as with most trends involving young men, some particularly rowdy incidents have ensued, leading some theaters to bar individuals wearing suits from buying tickets for “The Rise of Gru.” “They see one session with like six different groups showing up in suits and it’s just packed.” As COVID-19 restrictions have eased over the past year, the film exhibition industry has been in the midst of a regrowth period primarily fueled by the attendance of young men — other demographics have proven slower to return to theaters. “The Rise of Gru” released in theaters in Australia on June 23, giving Hirst and company a head start on the trend before the film became available in other territories. Hirst’s video, which features a swath of young people in suit jackets moving up an escalator, has accrued more than 8.5 million views over the past week. A parent drives their kids to the air-conditioned multiplex, shells out some cash for a large popcorn and corrals their family into the theater. Audiences turned out in force for the film, but some individuals decided to take their excitement a step above simply rolling out for a screening.

'Minions: The Rise of Gru'-themed hashtags took over TikTok this weekend, showing the power the platform has to drive audiences to theaters.

As Newsweek reports, some movie theaters banned fans from showing up in suits because they felt the stunt was distracting to other movie watchers, such as young children and families discovering the franchise for the first time. It’s part of a Gen Z-fuled TikTok trend centered around the new movie Minions: The Rise of Gru, which is part of the Despicable Me animated movie franchise. So what’s with the young adults in suits in 2022?

The 'gentleminions' trend is everywhere at the minute. Hoards of teenagers a rocking up to the cinema in suits. But where did the trend come from?

“Once the film came out in Australia, we thought it would be a blast to rock up in suits and actually make it happen,” Bill told The Tab. “I sent my brother a message telling him to put on a suit and make himself available for a few hours the following day, but he immediately clocked on to my plan and told me that he’d only go if there was more than two of us,” Phoebe said. Her version of the trend came with a fun twist. The “gentleminions” trend is all over TikTok right now, with hoards of teenagers dressing up in suits to go and watch Minions: Rise of Gru. Sometimes they mosh as the credits roll. Australian high school student Bill Hirst and his mates had been following the chat online in advance of the new Minions film. And they’ve got a group of lads from Australia to thank for the viral trend that’s now spread worldwide.

'Gentleminions' being turned away from showings of the latest Despicable Me spinoff should be nectar for the ailing industry.

Look at The Room; a giant flop of a film that eventually turned a profit thanks to year-round screenings where audiences screamed and hooted and threw plastic cutlery at the screen. This could well be the future of Minions: The Rise of Gru. If cinemas stop wildly overreacting to the Gentleminions, and start hosting dedicated Gentleminion screenings where dressing up and jabbering incoherently is actively encouraged, the film will still be in cinemas at Christmas. It could be in cinemas for years. Some of the criticism is valid. Odeon cinemas have erected signs noting that “any groups of guests in formal attire will be refused entry” to the film. In fact, so many young people are attending Minions screenings in formalwear in order to honk full-volume gibberish at the screen that cinemas have started to turn people away. Or would cinema itself take on a whole new form; a bold and exciting incarnation characterised by hundreds of teenagers dressing up in suits and relentlessly screaming nonsense at the screen, to the tangible chagrin of everyone else in attendance?

A bizarre TikTok trend has led cinemas to ban groups of rowdy, suit-clad teens from screenings of “Minions: The Rise of Gru.” The trend sees groups of ...

The self-proclaimed “Gentleminions” wear formal suits and go to the movie screening in large groups and cheer loudly as it begins to play. Since the movie is targeted primarily for young kids, the trend started as an ironic celebration of the movie premiere for teenagers. The trend sees groups of teenagers referring to themselves as “Gentleminions” wearing suits and bringing bananas, a reference to the Minion’s favorite snack, to the theater.

'Minions: The Rise of Gru' Set To Kick Off Crowded Month In ... Video. Cinemas in the UK have issued bans for viewers wearing suits ...

The minions TikTok account posted a video earlier this weekend calling upon their gentleminion participants to see the new movie. Some theaters have even had to refund £1,300 worth of tickets. But the ban hasn't stopped some from living their dreams.

Minions: The Rise of Gru broke box-office records this weekend, becoming the highest-grossing 4th of July weekend movie opening ever.

Plus, mildly acting up at the local multiplex is a teenage rite of passage—so let she among us who hasn’t snuck into a movie screening cast the first stone. One is that the teens in question tend to be just outside the target age for the movie. Sometimes they bring bananas, which is apparently a reference to the Despicable Me series, and sometimes they get rowdy (which is very ungentleminionly behavior, heh), but the key aspects seem to be wearing a suit, going to see Minions, and then posting a video to TikTok.

Credit Tiktok's for inspiring young men everywhere to go semi-formal at movie theaters last weekend.

“I feel like some people genuinely think that teenage boys are going out of their way to see the movie just to wear suits,” Maryland teen Obie told Variety. “Maybe some people are doing that. Jim Orr, Universal’s president of domestic distribution, told THR that ”This is what happens when a generation grows up with a franchise.” Last weekend, group chats of aspiring young male fashionistas all across America buzzed with activity, as they exchanged their best #menswear fit picks and made plans to meet at the movie theater.

Teenagers are dressing up in suits and coming out in droves to see 'Minions: The Rise of Gru,' and some movie theaters are not happy about it.

But the #Gentleminions’ not-so-gentle antics have disrupted screenings and resulted in some minor property damage at its theaters. However, some theaters contend that the black-tie trend has gotten out of hand, disturbing parents and children who are just trying to enjoy a family outing at the movies. But some movie theaters have found the trend despicable.

Recent social media trends and box office sales highlight that Hollywood is seriously out of touch with younger generations...